Bottom line is prices are set here by demand and supply. NOTHING ELSE! THAT IS IT!  Supply and demand. It makes no difference how the search works...as it really does not work anyways..and the issue with new vendors is trust. Nothing else. And even that is weird and with the escrow system buyers have NOTHING to worry about. But they just do not look at it right.  If a new vendor come on SR and you find him and you like what he has to offer....ORDER!!!!! There is NOTHING you have to worry about. Your money is in escrow, he can't ask you to finalize and if you do not get what you ordered you will win. It is that simple. These forums have so much misinformation. Also people that are really buyers do not care about price. They care about service and speed of delivery(service). I know that is hard for people to understand but I can tell you with certainty that price is not an issue. They want consistent quality and speed of service. And at the the end of the day all the vendors price there items at about the same prices.( in drugs where you can compare the item such as pills). Yes you can find good deals(lower price) from a new vendor trying to get business...but eventually they too will have the same prices as the other vendors in there respective category's. To the OP, I understand what you are saying..but it is just not true. That has nothing to do with prices of items. Certain buyers only care about prices and they will find the cheapest. But MOST care about service and service only. By most I mean 95%.